Search Engine Marketing is very important for any modern business, whether small or large. First and foremost, you need to get the name of your business out in the world. There is something called seo, otherwise known as search engine optimization, that is very helpful. This technique involves keeping the name of your business on the first page of search engines like Yahoo! and Google. Another good search engine marketing strategy to use is to take advantage of free advertising that is available for people. You can use web sites like Kudzu and Yelp, which have advertising that you can add your information to. Google Places is another web site that you can utilize in order to bring the web site for your business to the front.